Dave Ruby Howe from triple j Unearthed has already gifted the single four stars, saying, “This song has this towering pop feel to it – which could be due in part to the mix from studio heavyweight Eric J (Flume, Meg Mac, Odesza). Throw in MANE’s big but dark vocal delivery and you’re entering impressive territory.” Also, a fan, Dom Alessio from Home & Hosed says, “There’s something enchanting about this dark, caliginous pop song.”
The clip for What If The Love Dies is appropriately spooky, playing out like a Hollywood blockbuster with a foreboding sense of lovers scorned. Directed by Kieren Ellis-Jones of Crystal Arrow Films (The Hard Aches), nothing is as it seems as the MANE band play blindfolded upside down and right side up; a man and a woman, also blindfolded, try to find common ground which proves a difficult task when the gravity keeps playing tricks. Reflecting on the meaning behind the video, Paige remarks, “We played on a ‘love is blind’ narrative quite literally. Between the performance shots of the band, the story of two people evidently in love spans over three completely different eras in time…but there is a constant sense of distance between them.”
Currently on tour in Europe and the UK, the seasoned performer is thrilled to head back to Australia for a few shows to promote What If The Love Dies, enthusing, “The past year I have been working really hard with the band to create a live sound that emulates the recordings but also has a rawness to it that I feel excited about. I put a lot of energy into the performance; at times it’s a little dark but other times it’s a lot of fun.”
What If The Love Dies is set for release on August 18.
Stream: WHAT IF THE LOVE DIES | Watch: WHAT IF THE LOVE DIES
WHAT IF THE LOVE DIES EAST COAST SHOWS
Tickets available from https://gasometer.oztix.com.au/?Event=77088
FRIDAY 27 OCT | ROCKET BAR, ADELAIDE | 18+
Tickets available from http://www.bit.ly/CatsOct27
WED 1 NOV | RAD BAR, WOLLONGONG | 18+
Tickets available from http://www.moshtix.com.au/v2/event/mane-supports-tba/97956
THURS 2 NOV | BRIGHTON UP BAR, SYDNEY | 18+
Tickets available from https://www.musicglue.com/brighton-up-bar/events/3beb71a0-6077-0135-5379-664640c4859d